Our Concept

Ayurvastra - Concept of Ayurvedic Textiles

The concept of Ayurvastra is an ancient dyeing technique that combines the principles of Ayurveda with textiles. In this practice, cloth acts as a vehicle for delivering the beneficial properties of Ayurvedic ingredients to the skin, promoting overall wellness.

In Ayurveda, it is believed that the human body is made up of three doshas - Vata, Pitta, and Kapha. Optimal health is achieved when these doshas are in balance. Imbalances in the doshas can lead to illness and disease.

Ayurveda provides guidance on how to restore balance to the doshas by addressing lifestyle choices, diet, clothing, environment, and mindset. While wearing Ayurvastra fabrics can support the healing process, it is important to note that they alone cannot cure diseases. A holistic approach that includes lifestyle changes and consultation with an Ayurvedic doctor is necessary for addressing imbalances and promoting wellness.

Ayurvastra recognizes clothing as a tool for enhancing well-being and complements the broader principles of Ayurveda in promoting health and balance.

According to Indian philosophy, the human body is composed of five elements - Space, Earth, Water, Air, and Fire. In modern times, the human lifestyle has shifted due to industrial and technological advancements, leading to a transition from natural to synthetic foods and clothing.

This shift has resulted in a change from a positive mindset to a more distrustful one, contributing to the rise of various diseases and illnesses. The increasing number of hospitals and medical stores further indicates that these diseases are not being effectively controlled and are on the rise. It is crucial to recognize the impact of these lifestyle changes on our health and well-being, and to strive for a balance between modern advancements and traditional practices to maintain a healthy and harmonious existence.

Ayurvastra - How it Benefits the Human Body

The skin is a vital and intricate part of the human body, serving as a barrier against harmful agents and physical stressors. Without the skin, our organs would be vulnerable to damage and disease. It is our body's primary defense mechanism, protecting us from external threats that could jeopardize our health.

Ayurvastra textiles are crafted using medicinal herbs that are rich in beneficial properties, which are preserved through our Ayurvastra Technology. When worn, these textiles create a second skin layer for the user. Just like our natural skin, Ayurvastra fabrics have pores that allow for heat absorption and release, adapting to environmental conditions.

The earthy tones of Ayurvastra fabrics evoke a sense of calm and relaxation, as they are free from synthetic chemicals. The sensation of wearing these fabrics is akin to being enveloped in natural elements like grass or leaves.

Our fabrics are entirely organic, with raw materials sourced from certified suppliers. We utilize materials such as cotton, wool, silk, bamboo, coir, linen, jute, and hemp to create sustainable and environmentally-friendly textiles